Why a Privacy Policy is Important Every website needs one - a privacy policy! If you market your business online or for that matter just have a web presence, it is a best business practice to let reader's know one what you do when they contact you, if you will use their email address and in what way, and to include any legal disclaimers to protect yourself from litigation.

Every site should have one. Yours doesn't need to be as detailed as ours, (click our post title to see ours), but it should cover what you do and how you will use a reader's information such as an email address even if you don't collect them on the website.

The other important issue is that did you know that Google looks for a privacy policy when you are using Google AdWords? If you have a landing page for your advertising, make sure that you have a link to your privacy policy to give you additional legitimate standing with Google.

A privacy policy page is much like a site map, every site should have one and make it accessible from every page in your website.

Labels: best practices

  ¶ 1/04/2008 07:15:00 AM